Landlord or rehab ears, potential cash buyers need to know you’re committed to making them money. They need to know that they can benefit by working with you, you’ll do all the work and they’ll receive a high return on investment. Look around you there are private lenders everyone, people sitting on money in their bank accounts, if you can convince them that they can make more money investing with you. Both cash buyers and private lenders need to have an established relationship with you, including having trust in you. Just keep pushing the perceived benefits of working with you.
- You need to sell them on the perceived benefits of working with you.
- Don’t be afraid to ask people for money.
- Be sure to eliminate the negatives and reinforce the positives in all your marketing materials and push the perceived logical benefits.
“Cash buyers need to fully grasp how working with you will benefit them.”
Read full article here